Build your Customer Experience Score

​​Our audience engagement measurement solutions are a combination of hardware, software, the Cloud and Machine Learning libraries, allowing publishers and advertisers to manage media/video playtime, compute real-time OTS, measure audience engagement and trigger content to the right demographic in real-time.

In-Store Brand Activation

Retailers can now dynamically activate products and categories inside their stores. This may be achieved by either using in-store display panels, video walls, static, touch and/or audio-visual panels inside supermarket isles or mobile devices placed on sales counters.
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​​Further brand owners can access cloud-based features viz. update and control of branded media, playlist management, trigger-based play/activation and real-time reporting; whilst simultaneously measuring audience engagement. Most brand owners choose to pivot and compare sales transactions with audience engagement data or sometimes upload the same to popular dashboard and business intelligence applications to maximize insight generation.

Digital Out of Home Networks

Digital Out-of-Home (DOOH) network operators are famous for providing brand owners with proof of play. Is that enough? We deploy connected devices that help DOOH network operators provide real-time metrics to brand owners. In addition to managing content and measuring audience engagement across video walls and TV screens, our products support interactive kiosks with touch, Bluetooth Beacons and/or Radio-Frequency Identification (RFID) sensors to ensure brand owners maximize every interaction opportunity.

Our Cloud Signage and Audience Engagement applications allow programmatic plays of content at the right location and time; thanks to real-time audience information; automation of play criteria also creates positioning opportunities unavailable elsewhere.

Retail Footfall Audits

Most of our retail customers are deploying our measurement solution not only to measure audience engagement but to conduct retail footfall audits across their store networks. Retailers want to go beyond using the people count gathered by security personnel for fire safety purposes, our solution  now provides rich data that includes people count, gender and age group classification to help compare category and brand transactions by time and day of week.

​​​Footfall audits allow retailers gain precise understanding of the demographic mix that visits their stores across locations. Audience information is now enabling them to improve their merchandising efforts and saving previously wasted supply chain and logistics costs; stocking the right merchandise at the right time.

Interactive Kiosks

Touch-enabled interactive kiosks connected to the Internet now allows retailers and brands to engage and inform shoppers before making a purchasing decision.

​Brand owners often place multiple kiosks across their stores, shopping malls, airports and lounges to engage prospective buyers and vend samples of their latest product(s); way-finding and receive payments for order(s).
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​Interactive kiosks connected to the Internet allow brands to collect rich audience information and receive real-time product-specific feedback or answers to recognize perceived value. Undoubtedly, feedback collected from a network of interactive on-location kiosks provides accurate and up-to-date insights on consumer behaviour.